An incentive is any factor (financial or non-financial) that enables or motivates a particular course of action, or counts as a reason for preferring one choice to the alternatives.
incentives
cost-benefit analysis | economics of crime | incentives | thinking at the margin
arbitrage | fixed costs | incentives | variable costs
altruism | incentives | utility
externality | incentives | property rights
changes in payoffs | game theory | incentives